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Minchinbury Wine launches Premium Range


Make Every Occasion a Celebration with new Minchinbury Reserve 

Just in time for the party season, legendary 100-plus year-old wine label, Minchinbury, has announced the launch of its new premium varietal, Minchinbury Reserve, featuring a delicious Chardonnay Pinot Noir and delectable Chardonnay Pinot Rosé, now available exclusively through Dan Murphy’s. 

“Minchinbury has been much-loved by generations of Australians for its great taste and affordability. Now, with the launch of Minchinbury Reserve, you can turn every occasion into a sparkling celebration without breaking the bank!” said Emmalene Lovelock, senior brand manager, Wine, Pinnacle Drinks. 

From picnics, to parties, lunches and barbecues, Minchinbury Reserve lends itself to summertime fun and pairs perfectly with festive food favourites, from freshly shucked oysters, barbecued seafood, sumptuous salads and delicious grilled veggies. 

“Summer is the perfect time to pop a cork, peel a prawn, then sit back and relax with family and friends and what better way to do that than with a crisp, cool glass of Minchinbury Reserve,” said Emmalene. 

The new Minchinbury Reserve range adds an upper tier to complement the extensive range of Minchinbury Wines, which includes award-winning reds, whites, sparkling wines and an innovative zero alcohol* portfolio. 

Sparkling with crisp apple and stone fruit flavours, Minchinbury Reserve Chardonnay Pinot Noir tastes great with cheese and antipasto.  RRP: $11.99 each. 

Crisp, clean and delicately floral, Minchinbury Reserve Chardonnay Pinot Rosé is a delicious sparkling Rosé bursting with fresh citrus and cherries.  Enjoy with canapés and seafood. RRP: $11.99 each. 

Featuring a sophisticated label design and a first-rate flavour, Minchinbury Reserve offers a premium look and taste without the price tag, guaranteed to make a stylish addition to any dining table and a delightful gift to give to party hosts. 

With the festive season just around the corner, sparkling wine sales are expected to soar and Australian sparkling is anticipated to make up a huge part of that, with industry experts saying Australian sparkling wine is more popular than ever. 

“Sparkling wine is currently outperforming Champagne in terms of category value, proving that the Aussie drinker doesn’t just turn to France for their favourite bubbly.  With so many of us set to feel the pinch on our purse strings this holiday season, it’s reassuring to know that with Minchinbury Reserve, you don’t need to spend a fortune to enjoy fantastic fizz made right here in Australia,” she added. 

*Contains no more than 0.5% Alc/Vol 

For further information visit: www.danmurphys.com.au

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